Providers have felt the retail imperative for years, and some have even transitioned to – or began as – entirely retail businesses. But it's not a slam dunk; there are some key things to do and assets to put in place. Faisal "RJ" Poonawala joins the podcast to talk about how his business, Spring Branch Medical Supply in Houston, Texas, made the switch to retail, the lessons he's learned, and the initiatives he's undertaking to not only succeed, but expand as well.
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